Instructions
Individual
Register on Petfinder.com as the first step to posting a classified ad.
Follow the prompts in the Petfinder system. You will be asked what type of ad you are placing, as well as the pet's name, type, predominant breed, secondary breed, size at maturity, age and gender. You will also be asked if the pet is good with other dogs, cats and children, whether the puppy has been spayed/neutered and house trained or if it has any special needs.
Write a description of the puppy for which you are seeking a new home in the designated box. This is where you will list the adoption fee for the puppy. The adoption fee generally includes the cost of any veterinary care the puppy has received as well as any additional expenses you may have incurred in caring for the dog.
Upload a photo to accompany your ad, following the prompts on the Petfinder website.
Shelter/Rescue Organizations
Join Petfinder as a shelter/rescue operator. This is the first step toward listing animals in your organization's care on Petfinder.
Submit your organization's 501(c)3 or state tax-exempt non-profit paperwork to Petfinder. If you do not have official non-profit status, Petfinder will accept a copy of your adoption contract. Municipal shelters do not have to submit this paperwork.
Submit a letter of reference from your veterinarian, confirming that the veterinarian provides medical care for the pets in your organization's care. Municipal shelters do not have to submit this paperwork.
Log in to your Petfinder account and begin making your puppies available for adoption once you receive your email notification and log-in information from Petfinder. This generally occurs within two days of the time Petfinder receives all of the required paperwork.
How to Sell Puppies on Petfinder
Petfinder is a website on which homeless pets across the United States are listed for adoption. Petfinder is not designed as a site for breeders to sell puppies, but is used by registered animal rescues and animal shelters to list puppies available for adoption. Individuals can list on the Petfinder Classifieds, but these classifieds are available to those who have taken in a stray and wish to find it a new home. Petfinder does not accept any ad "encouraging or supporting the breeding of animals." Petfinder requires individuals to charge an adoption fee, but also will not post ads that appear to be selling animals for profit.